Ruth
Mitman, Ph.D., founder and president of The Mitman Group, is a
50-plus market advisor with over 25 years of experience studying
the mature market. A Ph.D. graduate in Gerontology and Education
from Michigan State University, Dr. Mitman has a diverse professional
background in the fields of gerontology and education. As a national
speaker, trainer, and consultant, Ruth helps companies increase
their market share by understanding and speaking to older customers
better than their competitors, thereby increasing sales, improving
customer service, and retaining hard-won clients.
Before
the establishment of The Mitman Group, Dr. Mitman was a Corporate
Gerontologist and Educational Consultant at the Hartford Financial
Services Company. She also served as Training Officer at Valley
National Bank in Des Moines, Iowa, where she directed all bank-wide
training.
Dr.
Mitman has served on the faculty of the College of Lifelong Learning
at Michigan State University, where she received her Ph.D. in
Education and Gerontology in 1984. She was also an instructor
at the Institute of Gerontology at the University of Michigan,
a consultant for AARP, and a faculty member at Lansing Community
College.
A
partial list of her clients includes The Hartford Financial Services
Company, Mass Mutual Financial Group, Chase Credit Card Services,
AARP, MIT Age Lab, LIMRA International, Wausau Benefits, and the
Episcopal Church Pension Fund.
Dr.
Mitman is a member of the American Society on Aging, the National
Council on the Aging, the Society for Consumer Affairs Professionals
in Business, and the American Society for Training and Development.
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